As business owners, we want to attract attention to our products and services. After all, we provide them because we believe in them. It can be a challenge to reach new customers, especially in a crowded market. So, what can you do to increase your chances of being seen and chosen? One key aspect of…

Colin McLean of Presentation Works, Norwich Inspiration often comes from unexpected quarters. Opportunities seldom announce themselves in shouty capital letters; we have to recognise them. In April 2019 I was approached, via email, by a lady from Canada. She had apparently come across my voice, in the Guided Meditations section of brain.fm – an online…