I grew up in Norfolk and, like many people, once saw it as quiet and uneventful – the sort of place you leave to see the wider world. But after years of travelling for work and experiencing life elsewhere, I came to see Norfolk for what it truly is: an incredible place, full of character, creativity and community.

When I started my own business and began engaging with local networks, that appreciation grew into something much deeper. The warmth, collaboration and passion within the Norfolk business community is like nowhere else, and that’s what first drew me to Buy Local Norfolk.

Becoming a Director felt like a natural next step, giving me the chance to contribute my experience in business strategy, efficiency and innovation to help BLN and its members continue to thrive.